1 - Having both image and html-text links is fine, even if they are at the bottom: spiders will understand and read the html links and will then be able to discover, explore and index the pages of your site.
This is the best way to have both a "fancy navigation" for users as well as an "effective navigation" for bookmarking and spiders. (Your "fancy navigation" can then be javascript or flash: no matter they are not "spider readable", since you still have the text version to show navigation)
2 - Having the right and relevant text for anchors of text links, as well as good relevant text for 'alt' and 'title' for all links, is a good way to help your human visitors as well as indexers. Keep it relevant and white hat, this is your best weapon.
Additional comment: not sure if that still applies in "web expression", but with Frontpage it was better to avoid "VML extensions", because they would be understood as text only within IE... and so NOT by spiders..
http://siad2.hec.fr/msibs/index.php?option=com_content&task=view&id=28&Itemid=40 is a comment I made for my students and their minisites visible from http://webmsi.free.fr
2009/5/29 Pat <smartnexus@gmail.com>
Hi,
I am using expression web and using the pre-built interactive image
buttons for a navigation bar at the top of the page. I am also
planning on using a text link navigation at the bottom of the page,
including a site map.
I understand that search engine crawlers don't see image links, and
the crawlers have a tendency to not crawl all the way to the bottom of
the page.
1. My first question is, would having a single text site map link
just under the navigation bar alleviate this potential problem of the
crawlers not getting to the bottom of the page to see the text links,
and thus not being able to index every page of my website?
My other problem is, I am concerned that a single link to a site map
just under my navigation bar will look out of place and detract from
the look of my design. I have also read about a technique called
hidden text used to create a high keyword density that disguises
keywords or links by making them the same color as the page
background, however the crawlers recognize this keyword stuffing
practice and will penalize the page rank.
2. My second question is, would using this hidden text keyword
stuffing technique to create a single invisible site map link under my
navigation bar be a problem in the same way as if I was attempting to
create a high keyword density?
I don't see that using this method for a different objective as being
a problem with crawlers and page ranking.
I would appreciate any comments on this concept or solution.
Pat
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