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please i need tools to deal with large sits - 1000 up to 2000 pageif it's free would be betterif i will buy it's ok .. but please advice me with some thing you use not some thing you hear abouti need tools for:1 - tool to know the unindexed pages2 - tool to know the number of pages of a site3 - tool to know the position of the domain in the result of the search engines for many words - from 500 up to 1000 -4 - tool that give me professional seo reportthanks in advanced
--
Mohamed Hassanein
Search Engine Optimization Consultant
Tel: (002) 016 5121351
E-mail: cairo@london.com
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You received this message because you are subscribed to the Google Groups "Google Search Engine Optimization SEO Google - MSN - Yahoo" group.What do you think/say, when you have been asked "what are the risks
involved in uploading a real photograph in Social networking sites"?
Vote your Answer along with the risks
Yes
No
No Idea
Cheers,
Harini
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Does that mean Google don't like the content or what? any suggestion
would be very much appreciated.
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Hello,
Well, my site : www.comidarapido.com.ar is still with penalization from 8th agust 2009. I tried to create good inbound links (with googd page rank), like 4 reviews.
I got my page with PR1 (it was PR0), I got better ranked for a week...but now I getting 3 or 4 visits from google!
8th agust 2009, i was having 700-1000 uniques per day. from that day was getting down and down...until now to 2 or 3.
Any ideas? , do you see any black hat seo in my site? do you see it as spam?
Thanks!
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You received this message because you are subscribed to the Google Groups "Google Search Engine Optimization SEO Google - MSN - Yahoo" group.http://www.ezdia.com/SEO_techniques_you_must_follow/Content.do?id=496
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I m trying to find my site in packers and movers delhi, packers and
movers mumbai.
but unsucess to find.
these sites
www.packersmoversmumbai.co.in
www.slpim.com
www.aartipackersandmovers.com
pls viste these sites and help me how i can imprprove these sites
ok
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You received this message because you are subscribed to the Google Groups "Google Search Engine Optimization SEO Google - MSN - Yahoo" group.these sites
pls viste these sites and help me how i can imprprove these sites
ok
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Hi,
I guess you can say I am extremely frustrated. My site is a few years
old and all I have done are the white hat SEO techniques. I have
articles published, blog, metatags, keywords, backlinks etc etc.
Well I feel like I am always being penalized for something which I am
unaware of. I feel like I make it to the top 30 (not even expecting
first page results) then all of a sudden I am no where to be
found...like. Now I have done my research...some sites who make it to
first and second page have a lot of back links, and many do not have
as many as I have, no articles, blah blah blah. I am beginning to
think that seo is nonsense and basically you are picked and they
either like you or they dont. Or else I am sabotaged. Thought that
maybe I had too many keywords so I removed some and did some text
over still no results. My site is nice, has good navigation, and
nothing is wrong. I see sites which shall remain nameless that have
nothing...blah, no backlinks etc and they are on the first page! Is
it who you you know at google or what you know????
Also, I see one competitor with 3-4 sites selling the same exact
things with different address and different prices, but google loves
them. Even makes sure their products who up first in search results.
C'mon, it is so obvious this person is spamming.......they have a
zillion blogs, one page webistes with doorway pages etc. But you know
google loves them.
Very frustrated that honest folks are left behind.
Any suggestions?
Also, you have no choice but to pay for one way back links(aside of
articles etc) which I refuse to do...
Why spend hundreds of dollars to find out you still didn't even make
it to the top 20.
Yes I do have duplicate content with some of the same articles
published on a few different article sites. But why not, chances of
anyone finding your articles on one site is like a needle in a
haystack. You spend time on these articles so why not promote them?
What is the difference when you find your articles on blogs taken by
others. That's the same as duplicate content. Can't help that.
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You received this message because you are subscribed to the Google Groups "Google Search Engine Optimization SEO Google - MSN - Yahoo" group.Hi!
First of all, whenever emailing your queries to the group it would definitely be helpful if you could please also include the link to your site and also mention which type of product you are selling or what your site is related to. This helps us process the site and check for the content or source and see where you are going wrong.
Okay, now to answer the queries that you have raised only based on what you have provided.
1. An SEO technique is considered White Hat if it conforms to the search engines' guidelines and involves no deception. But this does not mean that what you are doing is going to help you in getting the volume for you to promote your site to a greater extent and to reach more people.
2. Having a lot of back-links does help the site come up in the ranking, but Google is slowly changing its algorithm by which it characterizes a site as a good one or a bad one. You should also consider promoting your site by way of writing comments on other like-minded sites which allow for commenting and also consider link-exchanges.
3. Meta Tags and Meta Keywords - as per Google “At least for Google's web search results currently (September 2009), the answer is no. Google doesn't use the "keywords" meta tag in our web search ranking.” So although it is useful for other search engines to use this, Google, as of now, does not follow this. The limit for Meta Tags is, I believe, 250 words.
4. For the competitor sites I would recommend - deconstruction. Well actually look at the source code (HTML) and try and find out what are the words that they are using, the names of the link for their pages, the structure of the site. This would help you in better constructing your own site.
5. And, no, I do not believe that Google punishes you when you put your same article on other websites; but the thing to check is whether you have entered your site link so that other people can come back to you site and that would also double up as a back link.
6. Another thing which you have not mentioned is whether or not you are using “Social Media Marketing/Social Media Optimization” techniques. In stating the obvious, use Facebook, Orkut, Twitter, RSS, Daily Email, OpenID, DISQUS, Yahoo! Site Explorer (Site Explorer allows you to explore all the web pages indexed by Yahoo! Search), YouTube, StumbleUpon, del.icio.us, MySpace, Flickr, Squidoo, Wikipedia (use with care as self-promotion is not allowed), Digg, Technorati, Reddit, ShareThis... and the list goes on and on and on forever, if you have not done so already.
7. Make sure that the site is laid out properly (as I was not able to view the site, I can’t tell as of now) - proper structure, linking and proper links, images, less use of flash.
8. I know I am burdening you with this, but if you find time to do so please go through this link TopRank BIGLIST of Online Marketing Blogs.
Sincere Regards,
C. Devesh Prabhu
Web-Freelancer
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-----Original Message-----
From: cjw826 [mailto:touchoftapestry@comcast.net]
Sent: Saturday, December 05, 2009 07:01
To: Google Search Engine Optimization SEO Google - MSN - Yahoo
Subject: SEO
Hi,
I guess you can say I am extremely frustrated. My site is a few years old and all I have done are the white hat SEO techniques. I have articles published, blog, metatags, keywords, backlinks etc etc. Well I feel like I am always being penalized for something which I am unaware of. I feel like I make it to the top 30 (not even expecting first page results) then all of a sudden I am no where to be found...like. Now I have done my research...some sites who make it to first and second page have a lot of back links, and many do not have as many as I have, no articles, blah blah blah. I am beginning to think that seo is nonsense and basically you are picked and they either like you or they dont. Or else I am sabotaged. Thought that maybe I had too many keywords so I removed some and did some text over still no results. My site is nice, has good navigation, and nothing is wrong. I see sites which shall remain nameless that have nothing...blah, no backlinks etc and they are on the first page! Is it who you you know at google or what you know????
Also, I see one competitor with 3-4 sites selling the same exact things with different address and different prices, but google loves them. Even makes sure their products who up first in search results. C'mon, it is so obvious this person is spamming.......they have a zillion blogs, one page webistes with doorway pages etc. But you know google loves them.
Very frustrated that honest folks are left behind.
Any suggestions?
Also, you have no choice but to pay for one way back links (aside of articles etc) which I refuse to do... Why spend hundreds of dollars to find out you still didn't even make it to the top 20.
Yes I do have duplicate content with some of the same articles published on a few different article sites. But why not, chances of anyone finding your articles on one site is like a needle in a haystack. You spend time on these articles so why not promote them? What is the difference when you find your articles on blogs taken by others. That's the same as duplicate content. Can't help that.
--
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I guess you can say I am extremely frustrated. My site is a few years
old and all I have done are the white hat SEO techniques. I have
articles published, blog, metatags, keywords, backlinks etc etc.
Well I feel like I am always being penalized for something which I am
unaware of. I feel like I make it to the top 30 (not even expecting
first page results) then all of a sudden I am no where to be
found...like. Now I have done my research...some sites who make it to
first and second page have a lot of back links, and many do not have
as many as I have, no articles, blah blah blah. I am beginning to
think that seo is nonsense and basically you are picked and they
either like you or they dont. Or else I am sabotaged. Thought that
maybe I had too many keywords so I removed some and did some text
over still no results. My site is nice, has good navigation, and
nothing is wrong. I see sites which shall remain nameless that have
nothing...blah, no backlinks etc and they are on the first page! Is
it who you you know at google or what you know????
Also, I see one competitor with 3-4 sites selling the same exact
things with different address and different prices, but google loves
them. Even makes sure their products who up first in search results.
C'mon, it is so obvious this person is spamming.......they have a
zillion blogs, one page webistes with doorway pages etc. But you know
google loves them.
Very frustrated that honest folks are left behind.
Any suggestions?
Also, you have no choice but to pay for one way back links(aside of
articles etc) which I refuse to do...
Why spend hundreds of dollars to find out you still didn't even make
it to the top 20.
Yes I do have duplicate content with some of the same articles
published on a few different article sites. But why not, chances of
anyone finding your articles on one site is like a needle in a
haystack. You spend time on these articles so why not promote them?
What is the difference when you find your articles on blogs taken by
others. That's the same as duplicate content. Can't help that.
--
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To post to this group, send email to seo1@googlegroups.com.
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You received this message because you are subscribed to the Google Groups "Google Search Engine Optimization SEO Google - MSN - Yahoo" group.My company, Jigthings Limited, faces a major dilema and I will be
extremely grateful for any advice on what to do. This, my first post
on this forum, is very long but the problem is somewhat complex. I
hope at least someone will have the patience to read through it!
Jigthings sell a unique, specialist range of jigsaw puzzle accessories
directly to consumers via the Internet in both the UK and the USA.
The UK site is at www.jigthings.com and the USA site is at www.puzzleorganizer.com.
We ship daily from our warehouses in both the UK and the USA.
We have had three generations of websites and we are about to start
our fourth - I dearly hope that we get it "More right" this time!
On both our websites the content of the pages is almost identical - we
have explanations of how the accessories work and videos to
demonstrate them. However, in order to give visitors the best
possible experience we believe that weights, measurements and prices
need to be presented differently in the UK to what they are in the
USA. For instance we don't want to encumber our US visitors with
details about sterling costs or metric measurements.
We currently have two entirely different websites - one hosted in the
US and one in the UK albeit both websites are nearly identical except
for weights, measurements and prices. This gives us the following
significant problems
1) We are fearful that Google is penalizing us for Duplicate Content
2) We cannot secure listings in Dmoz for both sites because they are
so similar
3) We have to pay two lots of fees for directory listings, hosting,
security, etc.
4) Our SEO efforts are "Diluted" because we have two sites to contend
with
5) Managing one website is difficult and two is doubly so!
It is crucial to our long-term success that we secure good ranking in
organic searches in both the UK and the USA. Currently most of our
keywords/key phrases rank near the top of Page 1 in the UK but in the
USA we are languishing way down in the 30+ area. Ironically, the USA
is a much more important market to us than the UK and virtually all
our traffic in the USA is being generated by pay-per-click.
We would love to bring-together both websites in one domain - www.jigthings.com
- but the question is how best to do it? Do we create sub-domains for
each country and if we do would we again have Duplicate Content
problems? Do we have server-side scripting (probably .php) that
progamatically serves the correct "Version" of our website according
to where the visitor is located? Or (sum of all fears!) are we best
sticking with our current model of two websites - one for each
country.
I will be eternally grateful for any opinions because until we sort
this fundamental issue we cannot start to build our next generationg
sites. Many thanks.
--
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You received this message because you are subscribed to the Google Groups "Google Search Engine Optimization SEO Google - MSN - Yahoo" group.Jigthings sell a unique, specialist range of jigsaw puzzle accessories
directly to consumers via the Internet in both the UK and the USA.
The UK site is at www.jigthings.com and the USA site is at www.puzzleorganizer.com.
We ship daily from our warehouses in both the UK and the USA.
We have had three generations of websites and we are about to start
our fourth - I dearly hope that we get it "More right" this time!
On both our websites the content of the pages is almost identical - we
have explanations of how the accessories work and videos to
demonstrate them. However, in order to give visitors the best
possible experience we believe that weights, measurements and prices
need to be presented differently in the UK to what they are in the
USA. For instance we don't want to encumber our US visitors with
details about sterling costs or metric measurements.
We currently have two entirely different websites - one hosted in the
US and one in the UK albeit both websites are nearly identical except
for weights, measurements and prices. This gives us the following
significant problems
1) We are fearful that Google is penalizing us for Duplicate Content
2) We cannot secure listings in Dmoz for both sites because they are
so similar
3) We have to pay two lots of fees for directory listings, hosting,
security, etc.
4) Our SEO efforts are "Diluted" because we have two sites to contend
with
5) Managing one website is difficult and two is doubly so!
It is crucial to our long-term success that we secure good ranking in
organic searches in both the UK and the USA. Currently most of our
keywords/key phrases rank near the top of Page 1 in the UK but in the
USA we are languishing way down in the 30+ area. Ironically, the USA
is a much more important market to us than the UK and virtually all
our traffic in the USA is being generated by pay-per-click.
We would love to bring-together both websites in one domain - www.jigthings.com
- but the question is how best to do it? Do we create sub-domains for
each country and if we do would we again have Duplicate Content
problems? Do we have server-side scripting (probably .php) that
progamatically serves the correct "Version" of our website according
to where the visitor is located? Or (sum of all fears!) are we best
sticking with our current model of two websites - one for each
country.
I will be eternally grateful for any opinions because until we sort
this fundamental issue we cannot start to build our next generationg
sites. Many thanks.
--
You received this message because you are subscribed to the Google Groups "Google Search Engine Optimization SEO Google - MSN - Yahoo" group.
To post to this group, send email to seo1@googlegroups.com.
To unsubscribe from this group, send email to seo1+unsubscribe@googlegroups.com.
For more options, visit this group at http://groups.google.com/group/seo1?hl=en.
Set server side yes?
I've attached the index.php code below, as otherwise you will never
see the index page. I had always thought google frowned on this
method. Especially on the index page. But if the server itself pointed
to the-stairhoppers.php page, then that method was acceptable.
Where I am making a google sitemap and adding other google webmaster
tools, I wanted to make sure that by putting in the domain name on its
own wouldn't hurt the SEO with the index.php page code below.
<?php
header( 'Location: the-stairhoppers.php' ) ;
?>
Server-side or is the above acceptable under google's rules?
Thanks in advance!
Glen
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On Nov 18, 3:47 am, Faiza Ali <faiza268....@gmail.com> wrote:
> Hey Rob,
>
> Check out this post from Analytics blog. This answers your query correctly.
>
> http://analytics.blogspot.com/2009/08/back-to-basics-not-set-entries....
>
> Faizahttp://www.greenlemon.inhttp://twitter.com/faizali
>
> On Wed, Nov 18, 2009 at 4:12 PM, Faiza Ali <faiza268....@gmail.com> wrote:
> > You mean a referral site as Not Set?
>
> > See if this helps you
> >http://www.google.co.uk/support/forum/p/AdWords/thread?tid=5c1bd586a0...
>
> > Faiza
>
> >http://www.greenlemon.in
>
> >http://twitter.com/faizali
>
> > On Thu, Nov 12, 2009 at 10:54 AM, rob <rob.sche...@gmail.com> wrote:
>
> >> I am trying to tweak some our analytics reporting and I came across a
> >> metric for referral path. The majority of our visitors come from
> >> referral paths that are (not set). What does this mean? How can I
> >> tweak our settings to find out where these visitors are coming from?
>
> >> I am somewhat new to analytics. I have setup some filtering and some
> >> advanced segments, but I would like to learn more. I would appreciate
> >> any advise that is given.
>
> >> --
>
> >> You received this message because you are subscribed to the Google Groups
> >> "Google Search Engine Optimization SEO Google - MSN - Yahoo" group.
> >> To post to this group, send email to seo1@googlegroups.com.
> >> For more options, visit this group at
> >>http://groups.google.com/group/seo1?hl=.
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For more options, visit this group at http://groups.google.com/group/seo1?hl=en.
On Nov 18, 11:00 am, Coryon Redd <cor...@batteries4less.com> wrote:
> We find that most of our referrals that are not set come from our office
> traffic on the website. Make sure that you have your filters set with your
> IP address. You may have to check your IP regularly because most ISPs
> provide a dynamic IPs that change from time to time.
>
> Coryon
> batteries4less.com
>
> On Wed, Nov 11, 2009 at 9:24 PM, rob <rob.sche...@gmail.com> wrote:
> > I am trying to tweak some our analytics reporting and I came across a
> > metric for referral path. The majority of our visitors come from
> > referral paths that are (not set). What does this mean? How can I
> > tweak our settings to find out where these visitors are coming from?
>
> > I am somewhat new to analytics. I have setup some filtering and some
> > advanced segments, but I would like to learn more. I would appreciate
> > any advise that is given.
>
> > --
>
> > You received this message because you are subscribed to the Google Groups
> > "Google Search Engine Optimization SEO Google - MSN - Yahoo" group.
> > To post to this group, send email to seo1@googlegroups.com.
> > For more options, visit this group at
> >http://groups.google.com/group/seo1?hl=.
--
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For more options, visit this group at http://groups.google.com/group/seo1?hl=en.
Google indexed several of such pages. I used the Google Webmaster
Central URL removal tool to exclude the pages from being indexed.
Why were the pages indexed in the first place when the pages always
have this tag?
After a couple of hours, most of the pages were removed. The strange
thing is that the removal of the remaining pages was denied.
I did a little more investigation. The Fetch as Googlebot tool clearly
displayed the Noindex,Nofollow robots meta tag.
Then I looked at the cached page source code and the
"Noindex,Nofollow" was not on the page.
<meta name="ROBOTS" content=""/>
Why is the content missing from the page while the Fetch as Googlebot
tool page source is not ?
Your help is greatly appreciated.
Thanks,
Stephan
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Set server side yes?
I've attached the index.php code below, as otherwise you will never
see the index page. I had always thought google frowned on this
method. Especially on the index page. But if the server itself pointed
to the-stairhoppers.php page, then that method was acceptable.
Where I am making a google sitemap and adding other google webmaster
tools, I wanted to make sure that by putting in the domain name on its
own wouldn't hurt the SEO with the index.php page code below.
<?php
header( 'Location: the-stairhoppers.php' ) ;
?>
Server-side or is the above acceptable under google's rules?
Thanks,
Glen
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Good morning
I am new to this group.
I have been working on SEO projects for the past nine years, with very
good results for my clients.
I just wanted some clarity on a couple of points.
Firstly, can you submit your client sites more than once a month, and
not get penalised? There seems to be conflicting advice on this.
Secondly, do youknow of any tools on the web which will tell you when
your site is about to be crawled?
Thanks
Chris Wheeler
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You received this message because you are subscribed to the Google Groups "Google Search Engine Optimization SEO Google - MSN - Yahoo" group.My sense is it's a better experience to make them all landing pages,
however, I'm concerned that organizing the content could quickly get
unwieldy. Does anyone have any tips?
Lastly, would my site get penalized if I build all these landing
pages, but never really integrate them back into my site via other
links? In other words, when these pages come up, I'll have links to my
site in them, but then on my regular pages, I likely won't link out to
them. Make sense?
Any comments are much appreciated.
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Your questions bring up a good point, but first let me give you my
take on the answers, keep in mind, that's all we can do here is give
you our advise on the answers, no factual answers can be given except
by the guys who developed the code of the bots/spiders that crawl the
internet and I am not one of those guys.
Question 1 , can you submit sites more often than once a month.
Answer : Why would you want to? updating content? or simply just
submissions?
Over submission can hurt because over all , it's just not needed. All
sites will index you if your site is built correctly and most bots
will visit your site multiple times a day, unless you limit them with
the use of either a Robots.txt or a sitemap or something like that.
Please give me more information on why you need to submit more often
than once.
Quesiton 2, AW Stats tells crawl rates, not when it's going to crawl,
most sites crawl several times a day, for instance, here's a blurb of
one of my sites from AW stats regarding crawl rate for 5 days.
Robots/Spiders visitors (Top 25) - Full list
Name - Hits- Bandwidth-Last visit -
Yahoo Slurp 173 1.99 MB 18 Nov 2009 - 23:34
Unknown robot (identified by 'spider') 132 1.16 MB 18 Nov 2009 -
19:51
Googlebot 117 1.36 MB 18 Nov 2009 - 18:42
MSNBot 93 70.46 KB 18 Nov 2009 - 22:06
Unknown robot (identified by 'crawl') 84 1.70 MB 18 Nov 2009 - 12:55
Unknown robot (identified by 'bot*') 64 700.54 KB 18 Nov 2009 - 14:24
Unknown robot (identified by empty user agent string) 29 393.66 KB 18
Nov 2009 - 15:01
Ask 13 315.89 KB 15 Nov 2009 - 19:37
Voila 6 72.16 KB 17 Nov 2009 - 17:43
Unknown robot (identified by 'robot') 5 47.67 KB 18 Nov 2009 - 17:01
Etc...
* Robots shown here gave hits or traffic "not viewed" by visitors, so
they are not included in other charts.
Darren
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Preface
The following article was created as a starting point for the type of
thinking and ideas that go into real SEO (Search Engine Optimization).
This article is absolutely packed full of general ideas and process's
of how to start thinking about the complex algorithms which are
today's search engines.
"This article will not guarantee any ranking increase for your web
site; rather, change the design of your layout to include search
engine friendly techniques to better help you be visible on the
internet."
Unfortunately, this article will be very confusing at times so I will
do my best to speak as "user friendly" as possible. After years of
toying with techniques of optimization, a new language of HTML, JAVA
and PHP has developed and It becomes difficult to speak in Layman's
terms.
So without wasting anymore of our time,
General SEO Starting Points
strategy of web site design
By Darren Sucato
Diving into this article, we are first assuming a few things:
This is not a ,How To create a web site, paper and there is an
understanding that basic web design has already been covered.
You already have a web site , of some sort, which you would like to
increase traffic to
And finally,
You have a web site that someone, if not you, have built and it's
structure and design is not a template or pure PHP language markup.
HTML THE DINOSAUR
The title of this section was merely to get your attention. For those
of you out there who think that HTML is going away and is not much
used anymore, you can't be more wrong.
As with all aspects of the internet, they are constantly evolving at a
fantastic rate into a more streamlined and improved version. In the
years past, it was easy to get to the top of the search engines
organic listings by simply following a formula that was put together
which raised the base value of your listings results, therefore,
raising the natural listings of your web page.
Today is a very different story, with new versions of HTML, DHTML,
XHTML and many others, it is a guessing game to properly format for
which ever language you choose from.
The point is,
HTML is still the most widely used and search engine friendly language
out there and will be for years to come. As other languages find way
to integrate into databases and use call functions for scripts, they
are all based around an HTML frame, or better defined as the ability
for other languages to integrate into HTML usually for database
reference or database inquiry techniques.
Time after time I have been asked the question whether or not the age
of the domain makes a difference in SEO work and the simple answer is,
maybe..
You see, the, registered on, date doesn't really matter to search
engines, whether or not it's been around for years doesn't really
matter. What DOES matter is whether or not there has been a site up on
that domain and for how long.
Example:
Let's say I have a domain name that I registered in 2005 named
OldDomain.com and I have a new domain which I registered in 2008 named
NewDomain.com. Now let's assume I finally scraped up enough personal
time to properly develop a site for both domains and put them up the
exact same day, then according to the internet, they both have the
same amount of time to generate attention by other internet sources.
Now that same example except I had my personal blogs up on
OldDomain.com and it has been on the internet with hosting since 2005
and I still put up both new sites for Olddomain.com and NewDomain.com
at the same time.
This time, the Olddomain.com has years of simple back link progression
and I would gander that most if not all search engines have already
found it in some way or another.
Keywords and Content
There is no better definition for Search Engine Optimization other
than have relevant content on your page. Sure, there are many other
aspects to SEO work but none are more important than content.
Your keywords, are a combination of what your web site is absolutely
about, not what you want it to show up for, but what it is about.
For instance,
If you own a bakery, XYZBakedGoods.com, and you specialized in Coffee
cakes, then you probably want Coffee Cake to be in your keywords. But
remember to not be go generalized when choosing keywords. If you go to
the internet and type in the word bakery, I think you will see by the
listings, that getting to the top of that organically would not only
be difficult, but also you will find that people who are searching for
a bakery probably wouldn't just type in bakery. So let's dig a little
deeper. If you were a consumer searching for a coffee cake in your
city, maybe a better keyword would be Dallas Coffee Cakes. But Dallas
Texas is a big city and there are probably dozens of bakeries that
service the growing coffee cake industry. So let's assume you need one
today, so this time you search for Dallas Coffee Cakes Ready Made, or
Coffee Cakes to Go Dallas. This time you see real relevant results
show up like Madeline's Coffee Cakes and Sidney's Sweets. This is
where you belong, within the real results. Also notice that in the
example we just talked about, the location in the keyword changed from
the front to the back. Even though you might yield some different
results in the listings by making this switch, both are correct
because of the Internet's views on keywords. The Internet, as a whole,
defines keywords individually and then checks the words to each side
of the first checked or "indexed" keyword to create a keyword phrase.
So from here on out, you will not see me referring to keyword phrases
or even key words but to the amount of characters as a whole which you
should have in certain areas of your site. Meta tags would be the
natural progression from this example but we will cover that later on
so let's just keep thinking about content.
Even if you have the greatest looking, award winning, top notch web
page on the planet, the internet doesn't care. It doesn't see all of
your great animation work, or your layout and location of your images,
it only see's the "back end" or code view. For an example of this I
have included a small snippet of code from a googlebot crawl.
This is the front end for http://www.bluecubebilliards.com/. This web
site won a WorldWideWebAward.com's Gold Award in 2008 for design
excellence. It looks very nice with all those pictures but here is
what search engines see.
<td valign="top"><a href="/food-and-drink.php"><img src="images/
BLUECUBE-site_29.gif" alt="Connecticut Pool Hall, CT billiards,
Connecticut Pool League, Pool Hall, Connecticut Bar and Lounge"
width="305" height="97" border="0" /></a></td>
</tr>
</table></td>
</tr>
</table></td>
</tr>
<tr>
<td valign="top"><table width="100%" border="0"
cellspacing="0" cellpadding="0">
<tr>
<td width="202"><a href="/book-a-party.php"><img
src="images/BLUECUBE-site_35.gif" alt="Connecticut Pool Hall, CT
billiards, Connecticut Pool League, Pool Hall, Connecticut Bar and
Lounge" width="202" height="164" border="0" /></a></td>
<td width="200"><a href="/private-room.php"><img
src="images/BLUECUBE-site_33.gif" alt="Connecticut Pool Hall, CT
billiards, Connecticut Pool League, Pool Hall, Connecticut Bar and
Lounge" width="200" height="166" border="0" /></a></td>
<td width="200"><a href="/pro-shop.php"><img
src="images/BLUECUBE-site_34.gif" alt="Connecticut Pool Hall, CT
billiards, Connecticut Pool League, Pool Hall, Connecticut Bar and
Lounge" width="200" height="165" border="0" /></a></td>
</tr>
</table></td>
This is what your web page looks like according to search engines,
hundreds of lines of code make up your markup for each and every one
of your pages. Which all this stuff to surf through, the search engine
robots use clues and keys to grab parts of your page and index it for
content matching. Some of these clues can be found at the top of your
code, they are also known as your meta tags and will be discussed in
depth at a later date, but just to show you what we are discussing,
here is another snippet of those.
<meta name="description" content="Orange Connecticut Pool Hall and Bar
located on the Post Road in Orange with Connecticut Pool Leagues" />
<meta name="keywords" content="Ct pool hall, Orange Connecticut Pool
Hall, Connecticut Bar, Orange Connecticut Bar, Pool Hall in
Connecticut, billiards ct, Connecticut pool hall," />
Make sure that you use as much relevant content per page as possible
and that your page is not all just images. Try to keep at least 250
words of good relevant content on each and every page. This number can
fluctuate but as a whole, it has served as a good guideline for basic
SEO starting points.
DO NOT KEYWORD STUFF!
Keyword stuffing is a process known in the industry of absolutely
flooding your body text with keywords. I have included an example
below:
Keyword: Arizona, Phoenix
Good Text: Our business XYZ is located in the Arizona, more
specifically, Phoenix Arizona, the capitol of our state.
Keyword Stuffed Text: Our Arizona business is located in Phoenix
Arizona, more specifically in Central Phoenix Arizona, the capitol of
Arizona.
As you can see, in the above examples, both sentences have relatively
the same content, but the first sentence is good use of keyword and
content and will NOT be penalized by search engines for over stuffing
and the second sentence may be punished. So if possible, try to avoid
using these flaky tactics and don't worry about the instant
gratification of seeing your name at the top of the "Organic" search
results and take your time, process the text correctly and watch your
results grow to the top and stay there for a long time.
Does the location of the text make a difference?
Yes it does matter where the content is located. As I peruse some of
my Listing questions that get asked by my group members of a group I
moderate for on the ideas and fundamentals of SEO work, I get asked
this question a lot. Simply put, if you read a book in its entirety
and the first 300 pages were irrelevant dashes, dots and meaningless
words, but the last 40 pages were what the book was about and you
couldn't skip to the back, you have to read every single page in
order, would you ever get to the content? I know I wouldn't get past
page 2 and that's the thinking of the spiders and bots which surf your
site daily as well. You see, there are billions of sites out there
which some get indexed annually, some by the minute and most somewhere
in-between. This is too much work for a spider or bot to search for
the content on a web site so most engineers and programmers have a
virtual timer built into a bot somewhere in the range of mille to nano
seconds. If the spider doesn't find what it needs to properly index
you in that amount of time, it bounces (leaves) off of your site
either by an external link or a hard start, which backs the bot out of
your site to the previous site and it takes an external link from
there. So you see that it really does matter where the content is.
Now I'm not saying that you have to have all of your text on top of
your page, but there are very good ways to shorten the amount of code
between the top of your source page and the beginning of your content.
Tips
Enclose your .CSS or Cascading Style Sheets in an external file called
XYZSite.CSS and link to them from each page so you don't have all that
code in the way. It doesn't need to be there. A good example of
linking code is illustrated below. What looks shorter
Example 1
.main_logo {
background-image: url(../images/main/on_the_run_logo.jpg);
background-repeat: no-repeat;}
.mid_graphic { background-image: url(../images/main/mid_graphic.jpg);
background-repeat: no-repeat;}
.graybox { background-color: #CCCCCC;}
.bottom_nav_text { font-family: Geneva, Arial, Helvetica, sans-serif;
font-size: 14px;
font-weight: bold;
color: #0000FF;
text-decoration: none;}
.small_white_text { font-family: Geneva, Arial, Helvetica, sans-serif;
font-size: 12px;
color: #333333;
text-decoration: none;
}
.header_text { font-family: Geneva, Arial, Helvetica, sans-serif;
font-size: 16px;
color: #FF6600;
text-decoration: none;
font-weight: bold;
}
.mainbody_text { font-family: Geneva, Arial, Helvetica, sans-serif;
font-size: 14px;
font-weight: normal;
color: #333333;
text-decoration: none;
}
.header_blue { font-family: Geneva, Arial, Helvetica, sans-serif;
font-size: 15px;
font-style: normal;
font-weight: bold;
Etc……
Or Example 2,
<link href="css/ontherun.css" rel="stylesheet" type="text/css" />
Now see the difference, you just cut a lot of space out of your index
page by allowing these other languages do their job and link to an
HTML document. By looking directly above at the link you can see that
it is Referencing a Text/CSS stylesheet located in the CSS folder with
a name of Ontherun.css.
1 line does it all, now you make a file called ontherun.css and pack
all the CSS you want into that small external file.
JAVA JAVA AND MORE JAVA
Java is another one of those huge code crunchers that keeps engines up
happy with the amount of time it takes to get past it. This is a
tricky one and one result may not work for all java depending on the
type of java being used, but there are two easy ways to package up all
of your java into a single external file and they are illustrated
below.
Java Package Type 1 Example: In the head of your document call the
external java file by the use of a simple Java Call Tag:
<script src="http://www.ontherunmassage.com/java/format.js" type="text/
javascript"></script>
This tells the page that before it loads on the body of the page
reference this .js file entitled format and found in the java folder
which I created and pull any active java codes being used.
As java evolves, you may be using different architecture for your java
and need to have it called after the body of the page is already
loaded, I have included an example of this below.
<script src="http://www.ontherunmassage.com/java/format.js" type="text/
javascript">
window.onload=function(){
if(!document.getElementById || !document.createElement){return;}
var newjs=document.createElement('script');
newjs.type='text/javascript';
newjs.src='http://ontherunmassage.com/java/format.js';
document.getElementsByTagName('head')[0].appendChild(newjs);
}
</script>
"Take all of your Java and CSS and get them out of your pages, the
internet will thank you for it."
TITLE YOUR PAGE WITH FEELING
If you look at the top of any open navigation field in any web
browsers, you will see the Title of the page that you are viewing. So
since this is what search engines display as results in bolded font,
and your browsers display them on the top of their pages, do you think
the title of your pages are important?
Of course they are,
To correctly title a page is another aspect of how content is king. In
order to title a page correctly, keep in mind the following
guidelines.
1. Do not keep the same title on every single page within a site, what
works on your index page most likely will not carry over to the rest
of your site. Consider each page like its unique site with some
similar keywords, but different description and title tags.
2. Keep your titles accurate to what each page does.
3. Try to work in at least 1 of your major keywords somehow.
Example:
Title of the Contact us page –
Title = Contact Us
This title, although accurate for the page is missing additional
information that can be shared by the title tag of the page. A more
relevant contact us title for this web site might be:
Title = Contact information for the XYZcompany. Contact our
Professional staff today.
By simply keeping the idea of the site in mind, I have found a much
better approach to keeping the keywords relevant and even working in
the name of the company.
It may seem like a lot of work to go through every single web page you
already have and run a huge list of ideas through each page, but that
is why SEO firms charge a lot of money to do this work, it's tedious.
KEYWORDS ARE ON MY MIND
Keywords are a tool that you need to understand in order to utilize.
Most search engines say don't even bother adding a keyword Meta tag to
your page, but I still do it on every site I build maybe because of
habit, or a better reason might be, why not. Keywords are not designed
to drive traffic to your site; rather, keywords are designed to let
other sites know what your site is about. There are some guidelines
that I have put together over the years that have really helped my
keywords excel in rankings and they are listed below.
1. Be selective with keywords, not being to general or vague, but very
specific to products or services.
2. Don't keyword Stuff (we already talked about that process)
3. Keep your keyword selection relatively small, 15-30 keywords;
remember earlier what I said about keyword phrases, 15 – 30 keywords.
That's approximately 15 2 word phrases.
4. Don't repeat excessively
example:
I live in Arizona so my keywords would NOT look like : Arizona SEO,
Arizona web design, Arizona this, Arizona that, Arizona Phoenix,
Arizona blah blah…
There is an over excessive amount of Arizona's. The keywords are taken
individually, not as a group so having Arizona in front of all of them
is not only pointless, but may cause you some penalties with spiders
in the future.
A more relevant keyword list may be: Arizona search engine
optimization, phoenix AZ seo, web site design, html validation etc….
5. In body text, try not to group keywords together; get some other
content in-between them.
6. Always have your primary keywords as an inter-site link within your
page linking to another page within your site.
Search engines love to "search" your page and they do that by
following links within your page. If you have to many external links,
"links to other sites," they can just miss most of your page all
together. A better idea is to try to keep the bot or spider on your
site as long as you can by the use of inter-site links to pages of
content. Simply put, the longer the spider is on your site, the more
of your site it sees.
Keeping the keywords in your body text is a great way to help populate
your site on the internet. But don't over do it, at most keep up to 7
percent of your total body text keywords, no more than that is ever
good. You will come across a site that utilizes the old keyword
stuffing and hidden links and they may even be higher than you, but
eventually, there sites will drop off the listings and yours will
remain on top. Proper execution of SEO strategy is the best way to
stay on top. Think of it like a body, if a man eats properly and works
out every single day, his body may have almost an unending resource of
energy to use, but if he doesn't work out and he drinks an energy
drink, he may feel that same high for a bit, but then it wears off, he
is left feeling worse than before he started the energy drink.
Remember that keywords need to change depending on the content in each
page on your site. If you have a merchant site and you have an entire
page devoted to cameras and camera products, work out your keywords
correctly. Now if you have another page that sells diapers, you can
sure agree that keywords about camera's probably won't help your
diaper sales any.
HTML A GO-GO
I know it may seem strange to read this and feel like you are jumping
from one area to another in web development and SEO strategy, but I
assure you, there is a reason for that. Because of the steps used to
develop a site, I have written this paper to coincide with development
to aid in the steps as you may be getting to them. Therefore HTML a Go-
Go is the next step.
Now that you are running down your code and looking at what you can
get rid of or link to an external file, or even figuring out how and
which keywords would be best for each page, I have to stop you dead in
your tracks and talk about HTML validation.
In a perfect world, there would be a short little man with very thick
glasses getting paid big bucks to surf the web from site to site and
literally go through each page of each site for content analysis and
ranking details.
But there isn't this thinking and aware person on the other end, there
is a computer program that was designed to do these things using very
complex mathematical formulas. With this being said, I must bring up
HTML validation.
If you have a site which may look great on the page-view side, there
still may be many hidden problems such as cross-browser function
capability and nesting errors, improper tag placement etc...
If these little programs which most are called either a spider or a
bot for short, of their real 10 syllable names which describe the math
behind the little programs, can't read your page, they have no other
choice but to back out and start going a different direction. In order
to battle this growing phenomenon of template sites, you can use a
little head work and make sure that your code, whatever type of HTML
you choose is correct and up to date. A great free validation tool is
located at the W3.org web site.
This site belongs to the World Wide Web Consortium and this group
knows their business when it comes to HTML. They offer great Free
tools for users most notably , the HTML validation tool. If you would
like to see what this can do, please type in your browser the
following address, check your existing index page and look at what
needs to happen simply to follow one of these many steps in SEO work.
THE ART OF LINK EXCHANGE
More often than not, big expensive SEO firms always talk about setting
up 1 way back links to your site. A few years back this was much more
important that it is found to be today. Why the change from then to
now? The evolution of the internet has taken less consideration of
back links because of primary SEO companies. You see, if I, an SEO
firm, have control of 250 web sites at any given time, that means, I
can "theoretically" generate an instant 250 one way back links (one
way means they link to you and you do NOT reciprocate with having a
link back to them.) This was a profit center for many SEO firms with
big books of business, instant traffic was a few mouse clicks away and
this is also no longer the case.
Quality back links should still be taken seriously not for instant
gratification, but for long-term goals. Remember how those spiders can
bounce from site to site, well with 2-way back links otherwise known
as reciprocal link exchanging or just , link exchanging, you can re-
direct a bouncing spider or bot back to your site.
There are some downfalls;
Link exchanging used to be an open market. Exchange links with anyone
more visible on the internet and their site would most literally lift
you up to their level. This is no longer the case, now there are some
fundamental guidelines to follow in order to have a successful link
campaign.
1. If you are going to use a link exchange company to find and solicit
links for you, make sure their pages can be uploaded to your domain
i.e. XYZcompany.com, not just hosted on theirs otherwise you are just
paying them to help increase their web sites presence.
2. Make sure you only exchange links with other sites who are on the
right track towards visibility structure. Exchanging links with pages
that have little or no content or no Meta tags can actually hurt your
campaign so keep moving up as I always say.
3. Keep the links to text only and keep them brief. A good example of
a text link exchange for the XYZBakery.com web site would be :
XYZBakery.com – Baked goods including Coffee Cake for the Dallas Texas
Area.
4. Keep your links you exchange relevant with your site. Only exchange
links with other sites in your general business.
5. Keep the links off of your home page / Index page. You can have a
link to a Resources page or a Links page on all your pages, but no
actual external page links on your homepage, we want those spiders to
dig a hole into your domain before bouncing off of it.
6. Keep your link pages brief. Have several of them if needed but have
no more than 15-20 links per page. These sites you see with hundreds
of external links per page will get caught up in Bot Bouncing and
their pages may be blacklisted (not necessarily removed from engine,
but dropped in natural results) for Link Farming.
A PICTURE IS WORTH A THOUSAND WORDS
With today's large scope of content, we sometimes overlook the image.
What is an image on a web page, let's take a look.
There are several ways to Nest (Include) an image on a web page and
probably the most common method is also one of the easiest ways. It is
known as the Image Source.
Image Source method to adding a picture to a field adds a picture by
loading it from an external location , much like your css and java by
now, and it is run by variables which give it the parameters to exist
in this page. An example is stated below.
On the front end, this is what you may see. <literal picture of image>
But the back end to this picture looks much different. Keep in mind
that the following code is all the search engines see, not the
colorful well thought out graphic on your screen.
<img src="http://www.globalpetinsurance.com/img/bg/tl_corner_logo.png"
alt="Welcome to Global Pet Insurance, Your online pet insurance
marketplace" width="81" height="87" />
Since we are going to all, hopefully, have images on our site and we
link them in as easily as possible which is probably the way shown
above, you must realize that there is more code which should contain
the text for our relevant site to become more visible. Fixing images
to be better suited for the internet is easy to do and the guidelines
for optimizing these images is below.
1. Please keep your pictures as small as possible in either
a .jpg .gif or .png format. .BMP formats can be used as well, but many
digital cameras that store their pictures in the .BMP format usually
give you a huge image which is not suitable for online viewing. When I
talk about the size of an image, you must realize that with the faster
internet speeds most people are taking home with them these days, they
can load a faster page, but also keep in mind that most images can be
"optimized" by an image program to look exactly the way they do on
paper on your screen but at a much reduced size. A good size for a
web image is in the 5kb to 30kb range.
2. Use ALT tags on every image you have on the page. An ALT tag or
ALTERNATE tag is what show's up for those people who cannot display
your images for any number of reasons. This is another place where
relevant content can excel for your page. Because most of the top of
peoples pages are images, why not sneak a key word or two in there.
Using the image tag above, let us look at what I did.
<img src="http://www.globalpetinsurance.com/img/bg/tl_corner_logo.png"
alt="Welcome to Global Pet Insurance, Your online pet insurance
marketplace" width="81" height="87" />
Notice the use of the full URL in the Image Source reference (IMG
SRC=). I mean, most people who develop the pages just use a direct
inbound link to an image folder such as the following;
<img src="images/logo.gif" />
While this works just fine, let's make the bot see your full domain
again and again throughout the site without ever leaving your site.
<img src=http://www.globalpetinsurance.com/images/logo.gif />
Now you should always add the ALT tag for a brief description of what
that image is. Because it would be considered a logo image I have
included logo text.
<img src="http://www.globalpetinsurance.com/img/bg/tl_corner_logo.png"
alt="Welcome to Global Pet Insurance, Your online pet insurance
marketplace" width="81" height="87" />
I bet by now you can tell me what one of my main keywords for this web
page might be. If you just figured out that "Online Pet Insurance" is
one of my main keywords, you are very right. Not to brag, but you are
reading this information for one reason or another and to show you
some credentials, just do a Google search for just that, Online pet
insurance, and let me know where http://www.globalpetinsurance.com
show's up.
INTER-SITE LINKING
If you have 250 words of content on your home page and you have
carefully hand crafted the keyword density and image alt tags to
represent accurately what they should, then you must look at your
linking throughout your site.
Image Links
Images are most commonly linked by the use of the <A> tag. It is a
nice little variable that allows us to put a text or image link almost
anywhere on the page. If you have picture links all over your page
such as a menu made of images, then you are losing a lot of potential
spider or bot time on your site and because of this, keyword
relevance.
Text links are the way to go, and if you can link your main keyword in
the text, even better. For example;
XYZBakery.com has a separate page for their coffee cakes that they
sell so on the home page there is this link
Coffee Cakes
This link is excellent, especially if they have an image above it of a
coffee cake and the image has an Alt tag that says, Coffee Cakes by
XYZbakery.com. You are making the spider or bot follow your link to
another page hopefully named CoffeeCakes.html using a text link that
says Coffee Cakes that is surrounded by an image that has an alt tag
of Coffee Cake in it.
That is a lot of keyword density as far as the spider or bot is
concerned, but it is all absolutely applicable to your page and the
content will be indexed fully.
Use this section to whatever degree you decide. I have somewhere
around 5 – 6 inter-site links spread throughout my body text of
relevant main keywords just to keep the spiders moving within my site.
The object is, for them to index as much as possible while they are on
your site and to get the general idea of your site is to truly succeed
at search engine optimization.
DIRECTORY SUBMISSIONS
There are some great directories out there than can really help boost
your internet presence. Some are free and can provide you with a
quality relevant one-way back link to your site. These sites can be
used at your discretion, but keep in mind, doing to many submissions
at once can "turn off" a search engine from you for a while. They have
been programmed to notice these things like link farming and exclude
you from indexing. I have found that 2-5 submissions weekly is very
safe and even more if you know what you are doing. A lot of submission
time comes from finding good directories to submit your link to. There
are lists available online and because the validity of these lists is
sometimes questionable, I will not reference any 1 list as a
suggestion. Keep in mind these companies that offer to submit you to
1000's of directories for 1 low price. Most of the companies own
hundreds if not thousands of domain names that have absolutely no
impact on the net and they just put your link up on those. Most
companies I have come across do not really link to many reputable
directories but rather their own versions which the internet may or
may not penalize you for.
HEADER TAGS
Header tags are very important because they tell the spiders and bots
what is important on your site. A header tag is just what it sounds
like, a header for a page, or important content that should have
special consideration about it.
There are several different header tags; they are the h1 tag or
largest bold very important tag then they go downhill in size and
importance from the h2-h7 tag. Proper use of the header tags in good
site design will help optimize the page even more for those pesky
spiders and bots.
Let's look at the use of the h1 tag.
All of the header tags are simply a variable which is encased in a
<h1> </h1>.
For instance;
<h1>Our Coffee Cakes are the best that Dallas Texas has to offer</h1>
This text will appear bold and large. You can scale down the size
using ,CSS style sheets and format it how you wish; I have not seen
any negative effects come from using this method. The h1 tag should be
used on the line of the page that directly tells your viewers what the
page is about. This is also so when a spider or bot comes to your
page, it will automatically notice the tag and mark it as a header. If
you were looking to increase your visibility on the web, then having a
marked header isn't a bad way to start.
Tip: I prefer to personally use <h3> tags when coding menu items. They
are important, especially for site navigation, but they do not
constitute a <h1> tag because they are not what the page is about.
WEB SUBMISSIONS
Many people try to force you to pay them to submit your web site to
search engines. Today's search engines just feed off of each other's
results. Submission to all the major search engines is free of charge
and can usually be found very easily by just going to that Search
Engine whether it is Google, Yahoo or MSN or others and typing in the
words submit ,"URL to (insert the engine)". Find the domain from that
search engine to click on and be careful, there will be a huge number
of erroneous sites trying to get you to pay them for this service. It
is free for indexing. There is no need to submit your site to non-
English speaking web sites, they might index you anyway and if you try
to submit your site, other index's that don't support foreign
languages may drop you. That is why Google has a different site for
every language and country it support.
SEARCH ENGINE LOGIC
To better understand how and why search engines work the way they do,
consider this a crash course to the fundamental idea of a search
engine.
People have become so caught up in the idea of SEO, get to the top as
fast as possible, they have begun to trash what major companies have
tried long and hard to develop. For those people who thought the
internet was a fad and would be gone eventually, well funny enough,
they were right. The internet as it was originally thought of is far
becoming extinct and with the introduction of new Wi-Fi enabled
devices ranging from appliances to cars to homes, the internet as we
thought of it is being replaced by just "The Net". I didn't coin the
term, although I wish I did, but our lives are constantly becoming
more and more affected by the outcome of some search algorithm without
our conscious knowledge that it ever happened. As I spoke earlier in
this paper about the evolution of search engines, it has become
apparent that they are spending Billions of dollars just to keep up
with the amount of information being dumped on the Net every day.
Thanks to companies like Yahoo, Microsoft and of course Google, they
have had some very smart people coming up with ways to help filter out
the garbage and give us relevant searches for our queries. Through
this process we have seen a large shift in a global internet presence
to a much more localized internet presence. The use of Local results
is becoming more and more evident and some might guess that even
though millions of results are out there for just about any keyword we
put in, realistically only 5 or so really fit the request.
As the internet shifts and continues to speed through this
evolutionary process that would be somewhat the equivalent to our
existence on this planet from the dinosaur days to 50 years from now,
we have to ask, where is this going to end? Continuous growth is a
concept of Gigantism and will kill anything it encounters. Nothing can
grow forever in size and space and not grow itself out of existence. I
do see a shift from computer based searches to truly local and
specific based searches for many years to come. This must happen in
order to control the size of the content that is considered today's
Internet. It is growing out of control and while right now, today in
fact, it seems like the best thing since sliced bread, I do see our
society putting way to much stock in it for something that if the
power died, would die with it. For such a big global system to have
such a simple OFF switch such as power would devastate our planet on a
global, ecological and ethical level for all.
THE WRAP-UP
Since you have made it this far in this paper, congratulations for
becoming familiar with the ideas and concepts involved in Search
Engine Optimization. Many of you will, at the very least, understand
why Search Engine Optimization firms charge as much as they do. The
work is difficult, sometimes confusing and always changing. What works
for your site may not apply to another site down the road and at what
point does your site need to be updated again. These are all questions
which I have not tackled because those types of questions were never
my intention when I wrote this paper to begin with. This was designed
to be just a brief glimpse into the way of thinking that you must
apply in order to succeed in the Optimization business.
I know that there are hundreds of aspects of SEO that I didn't even
touch on, but as you grow your understanding of how the heart of the
internet beats, your surgical skills adapt to give you a third-person
view of what's really going on in a web site.
Thank You,
Darren Sucato
AZEsites.com
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